Press Release

“Pick Up Orlando” Challenge to Support Local Business During COVID-19 Crisis

Community members are encouraged to post how they #PickUpOrlando by sharing a photo of themselves supporting a local business, tagging three friends and asking them to do the same.

Pick Up Orlando Social Header

Orlando, Fla. – The Orlando Economic Partnership (the Partnership) launched a new #PickUpOrlando social media campaign today to support local businesses, large and small, who continue to provide essential services during the COVID-19 pandemic.

With the #PickUpOrlando social media challenge, community members are encouraged to post how they “pick up” Orlando by sharing a photo of themselves supporting a local business, tagging three friends and asking them to do the same. The post can use the verbiage “I #PickUpOrlando by supporting (name of business or organization)!” 

The hashtag can be used in many different contexts in support of many types of activities that support businesses from retail and restaurants to producers and manufacturers. Social examples include:

  • Ordered takeout for grandma today… how are you working to #PickUpOrlando #PickUpFood #PickUpSanford #OrlandoToGo
  • Thanks to @NameofEducator for the free online courses for my kids! #PickUpNewSkills #PickUpOrlando
  • Thanks @Fattmerchant for sharing your networks and providing help through your virtual gift cards program. #PickUpOrlando

“Success is when the campaign showcases all of the wonderful ways our community can help each other,” said the Partnership’s President and CEO Tim Giuliani.

“It’s encouraging when we see individuals step up to support the community and this is something that allows us to come together, use our creativity and uplift each other during this difficult time.”

Tim Giuliani, Partnership President and CEO

The Partnership’s Orlando Regional Chamber, Orlando Tech Council, and Leadership Orlando programs will all lend support by promoting the campaign. Several other local organizations have also launched special campaigns including Visit Orlando’s “Orlando To Go” that utilizes a website directory of more than 120 restaurants throughout Orlando that are now offering takeout and delivery options.

The Partnership also launched an online business resource center found at Orlando.org/COVID19 that includes information from healthcare partners, key preparation downloads for businesses and relevant links to public health agencies, and state and local organizations. It also features links to the U.S. Small Business Administration, Florida Damage Assessment Survey, for information on disaster loans and emergency hotlines.

For more information please contact Justin Braun, marketing and communications specialist at the Partnership, 407-902-0211, justin.braun@orlando.org